GREEN SUPPLY CHAIN MANAGEMENT IN PRODUCTION SECTORS AND ITS IMPACT ON FIRM REPUTATION

Santanu Kumar GHOSH

Article Details

GREEN SUPPLY CHAIN MANAGEMENT IN PRODUCTION SECTORS AND ITS IMPACT ON FIRM REPUTATION

Authors:

Santanu Kumar GHOSH

Publisher:

Tokat Gaziosmanpasa University

Journal:

Journal of New Theory 2017 Issue 18, pp.53-63

Document Type:

Article

Publication Date:

8/2017

Document Language:

Turkish

Document ID (Org No.):

2000490879

Frequency:

Quarterly

pISSN:

2149-1402

Abstract:

 

– The purpose of this paper is to investigate the effect of Green Supply Chain Management practice on firm reputation. To investigate this, data were collected from executives and managers of production companies of reputed industries. A descriptive, correlational methodology was adopted and data were analyzed using structural equation modeling by using exploratory analysis and linear multiple regression analysis. The results revealed that the green purchasing, green manufacturing/material management, green distribution/marketing of production companies have a positive and significant impact on firm reputation. Finally, the results suggest that strengthening green supply chain management practice in production sectors improves firm reputation, which in turn increases firm revenue.

Article Details

GREEN SUPPLY CHAIN MANAGEMENT IN PRODUCTION SECTORS AND ITS IMPACT ON FIRM REPUTATION

Authors: Santanu Kumar GHOSH

Publisher: Tokat Gaziosmanpasa University

Journal: Journal of New Theory 2017 Issue 18, pp.53-63

Document Type: Article

Publication Date: 8/2017

Document Language: Turkish

Document ID (Org No.): 2000490879

Frequency: Quarterly

pISSN: 2149-1402

Issues

Authors:

Santanu Kumar GHOSH

Publisher:

Tokat Gaziosmanpasa University

Journal:

Journal of New Theory 2017 Issue 18, pp.53-63

Document Type:

Article

Publication Date:

8/2017

Document Language:

Turkish

Document ID (Org No.):

2000490879

Frequency:

Quarterly

pISSN:

2149-1402