AN APPLIED RESEARCH ON THE USE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES IN MOVING IMAGE PRODUCTION

Türker Söğütlüler

Article Details

AN APPLIED RESEARCH ON THE USE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES IN MOVING IMAGE PRODUCTION

Authors:

Türker Söğütlüler

Publisher:

Inonu University

Main Topics:

İletişim Çalışmaları | İletişim Teknolojisi ve Dijital Medya Çalışmaları | Medya Teknolojileri

Journal:

İnönü Üniversitesi İletişim Fakültesi Elektronik Dergisi (İNİF E-Dergi) Vol.9 Issue 2, pp.1-26

Document Type:

Article

Publication Date:

11/2024

Document Language:

English

Document ID (Org No.):

2001332341

pISSN:

2528-9519

Keywords:

Abstract:

 Abstract Since the mid-20th century, artificial intelligence technologies, which have their roots in neuroscience and the discovery of neural networks, have created a rapidly growing competitive field on a global scale. Systems based on artificial intelligence technology are used today in important areas affecting individuals and society such as health, finance, trade, education, media, industrial production, energy, cyber security. Artificial intelligence companies are funded by the worlds leading companies and governments, and machine learning based on big data is becoming increasingly important. Although the existence of ethical problems arising from negative uses as well as the benefits arising from positive uses is a matter of debate, the fact that artificial intelligence technologies will shape the future requires consensus instead of moving away from the field. The research aims to discuss the potential of artificial intelligence in moving image production by considering this reality. In the journey of artificial intelligence that started with the question Can machines think?, this research focuses on the question Can artificial intelligence produce professional, hyper-realistic scenes? and examines three important platforms operating in this field. Within the scope of the research, Runway, Luma Dream Machine and Imagine Art platforms were asked to produce moving images including two realistic and futuristic scenarios. The moving images produced were subjected to content analysis and analysed under the categories and subcategories determined. Although there are various errors in the moving images produced, these examinations have shown that artificial intelligence technologies will reshape the production of series, films and content that require expertise in a short time, and that artificial intelligence will replace various expertise in the sector. Keywords: Communication Studies, Artificial Intelligence, Moving Image.

 Abstract Since the mid-20th century, artificial intelligence technologies, which have their roots in neuroscience and the discovery of neural networks, have created a rapidly growing competitive field on a global scale. Systems based on artificial intelligence technology are used today in important areas affecting individuals and society such as health, finance, trade, education, media, industrial production, energy, cyber security. Artificial intelligence companies are funded by the worlds leading companies and governments, and machine learning based on big data is becoming increasingly important. Although the existence of ethical problems arising from negative uses as well as the benefits arising from positive uses is a matter of debate, the fact that artificial intelligence technologies will shape the future requires consensus instead of moving away from the field. The research aims to discuss the potential of artificial intelligence in moving image production by considering this reality. In the journey of artificial intelligence that started with the question Can machines think?, this research focuses on the question Can artificial intelligence produce professional, hyper-realistic scenes? and examines three important platforms operating in this field. Within the scope of the research, Runway, Luma Dream Machine and Imagine Art platforms were asked to produce moving images including two realistic and futuristic scenarios. The moving images produced were subjected to content analysis and analysed under the categories and subcategories determined. Although there are various errors in the moving images produced, these examinations have shown that artificial intelligence technologies will reshape the production of series, films and content that require expertise in a short time, and that artificial intelligence will replace various expertise in the sector. Keywords: Communication Studies, Artificial Intelligence, Moving Image.

 Abstract Since the mid-20th century, artificial intelligence technologies, which have their roots in neuroscience and the discovery of neural networks, have created a rapidly growing competitive field on a global scale. Systems based on artificial intelligence technology are used today in important areas affecting individuals and society such as health, finance, trade, education, media, industrial production, energy, cyber security. Artificial intelligence companies are funded by the worlds leading companies and governments, and machine learning based on big data is becoming increasingly important. Although the existence of ethical problems arising from negative uses as well as the benefits arising from positive uses is a matter of debate, the fact that artificial intelligence technologies will shape the future requires consensus instead of moving away from the field. The research aims to discuss the potential of artificial intelligence in moving image production by considering this reality. In the journey of artificial intelligence that started with the question Can machines think?, this research focuses on the question Can artificial intelligence produce professional, hyper-realistic scenes? and examines three important platforms operating in this field. Within the scope of the research, Runway, Luma Dream Machine and Imagine Art platforms were asked to produce moving images including two realistic and futuristic scenarios. The moving images produced were subjected to content analysis and analysed under the categories and subcategories determined. Although there are various errors in the moving images produced, these examinations have shown that artificial intelligence technologies will reshape the production of series, films and content that require expertise in a short time, and that artificial intelligence will replace various expertise in the sector. Keywords: Communication Studies, Artificial Intelligence, Moving Image.

 Öz 20. yüzyılın ortalarından itibaren temelleri atılmaya başlayan, kökenleri nörobilime ve sinir ağlarının keşfine dayanan yapay zekâ teknolojileri küresel ölçekte hızla büyüyen bir rekabet alanı oluşturmuştur. Yapay zeka teknolojisine dayanan sistemler bugün sağlık, finans, ticaret, eğitim, medya, endüstriyel üretim, enerji, siber güvenlik gibi birey ve toplumu etkileyen önemli alanlarda kullanılmaktadır. Dünyanın önde gelen şirketleri ve hükümetler tarafından yapay zekâ şirketleri fonlanmakta, büyük veriye dayalı makine öğrenimi giderek önem kazanmaktadır. Olumlu kullanımlarından doğan faydaların yanında olumsuz kullanımlarından doğan etik sorunların varlığı tartışma konusu olsa da yapay zekâ teknolojilerinin geleceği şekillendireceği gerçeği, alandan uzaklaşmak yerine uzlaşıyı gerektirmektedir. Araştırma söz konusu gerçekliği gözeterek yapay zekânın hareketli görüntü üretimindeki potansiyelini tartışmaya açmayı amaçlamıştır. Makineler düşünebilir mi? sorusuyla başlayan insanlığın yapay zekâ serüveninde bu araştırma, Yapay zekâ profesyonel, hiper gerçekçi sahneler üretebilir mi? sorusuna odaklanarak alanda faaliyet gösteren üç öne çıkan platformun çıktılarını incelemiştir. Araştırma kapsamında Runway, Luma Dream Machine ve Imagine Art platformlarından gerçekçi ve fütüristik iki senaryoyu içeren hareketli görüntü üretmeleri istenmiştir. Üretilen hareketli görüntüler içerik analizine tabi tutulmuş, belirlenen kategoriler ve alt kategoriler altında incelenmiştir. Bu incelemeler üretilen hareketli görüntülerde çeşitli hatalar olsa da yapay zekâ teknolojilerinin kısa süre içinde uzmanlık gerektiren dizi, film, içerik üretimini yeniden şekillendireceğini, sektördeki çeşitli uzmanlıkların yerini yapay zekânın alacağını göstermiştir. Anahtar Kelimeler: İletişim Çalışmaları, Yapay Zekâ, Hareketli Görüntü.

Article Details

AN APPLIED RESEARCH ON THE USE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES IN MOVING IMAGE PRODUCTION

Authors:

Türker Söğütlüler

Publisher:

Inonu University

Main Topics:

İletişim Çalışmaları | İletişim Teknolojisi ve Dijital Medya Çalışmaları | Medya Teknolojileri

Journal:

İnönü Üniversitesi İletişim Fakültesi Elektronik Dergisi (İNİF E-Dergi) Vol.9 Issue 2, pp.1-26

Document Type:

Article

Publication Date:

11/2024

Document Language:

English

Document ID (Org No.):

2001332341

pISSN:

2528-9519

Communication Studies

Artificial Intelligence

Moving Imageİletişim Çalışmaları

Yapay Zeka

Hareketli Görüntü

Issues

Article Details

AN APPLIED RESEARCH ON THE USE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES IN MOVING IMAGE PRODUCTION

Authors: Türker Söğütlüler

Publisher: Inonu University

Main Topics: İletişim Çalışmaları | İletişim Teknolojisi ve Dijital Medya Çalışmaları | Medya Teknolojileri

Journal: İnönü Üniversitesi İletişim Fakültesi Elektronik Dergisi (İNİF E-Dergi) Vol.9 Issue 2, pp.1-26

Document Type: Article

Publication Date: 11/2024

Document Language: English

Document ID (Org No.): 2001332341

pISSN: 2528-9519

Communication Studies

Artificial Intelligence

Moving Imageİletişim Çalışmaları

Yapay Zeka

Hareketli Görüntü

Issues

Authors:

Türker Söğütlüler

Publisher:

Inonu University

Main Topics:

İletişim Çalışmaları | İletişim Teknolojisi ve Dijital Medya Çalışmaları | Medya Teknolojileri

Journal:

İnönü Üniversitesi İletişim Fakültesi Elektronik Dergisi (İNİF E-Dergi) Vol.9 Issue 2, pp.1-26

Document Type:

Article

Publication Date:

11/2024

Document Language:

English

Document ID (Org No.):

2001332341

pISSN:

2528-9519