A Comparative Analysis of Zuckerberg’s New Public Space Threads and Twitter (X)

Mustafa Eren Akpınar

Article Details

A Comparative Analysis of Zuckerberg’s New Public Space Threads and Twitter (X)

Authors:

Mustafa Eren Akpınar

Publisher:

Nigde Omer Halisdemir University

Main Topics:

İletişim Çalışmaları | Sosyal Medya Çalışmaları | Yeni İletişim Teknolojileri | Yeni Medya

Journal:

Niğde Ömer Halisdemir Üniversitesi İletişim Fakültesi Akademik Dergisi Vol.3 Issue 1, pp.1-10

Document Type:

Article

Publication Date:

6/2024

Document Language:

English

Document ID (Org No.):

2001321546

pISSN:

2822-5422

Keywords:

Abstract:

 With the development of internet technologies, Habermas public spheres have gained a much wider range and the public spheres even more in-depth perspective. The most important and visible example of this is the speed at which internet technologies have been incorporated into peoples daily lives since the emergence of the internet in the 1960s. According to various studies, the development of the internet from Web 1.0 to Web 4.0, and even Web 5.0, along with the internet technologies ability to become more participatory through the metaverse, has led to significant changes in the environments defined by the Public Sphere Theory. This shift has given rise to virtual public spheres known as social media. Among these public spheres, Twitter X, which is among one of the most popular social media platforms, has managed to hold the biggest slice of the pie for a long time. However, the Threads platform announced by Zuckerberg was recently launched with the potential to be a competitor to Twitter X after a long time. Within the scope of this study, Threads platform, which can be defined as a new public sphere and as a rival to Twitter X, will be examined both through literature review and comparative analysis method. In this way, it is aimed to explain this new field as well as shed light on future studies by comparing Threads, which is a very new field for the world literature, and Twitter X platforms, which are frequently used in academic studies.

 With the development of internet technologies, Habermas public spheres have gained a much wider range and the public spheres even more in-depth perspective. The most important and visible example of this is the speed at which internet technologies have been incorporated into peoples daily lives since the emergence of the internet in the 1960s. According to various studies, the development of the internet from Web 1.0 to Web 4.0, and even Web 5.0, along with the internet technologies ability to become more participatory through the metaverse, has led to significant changes in the environments defined by the Public Sphere Theory. This shift has given rise to virtual public spheres known as social media. Among these public spheres, Twitter X, which is among one of the most popular social media platforms, has managed to hold the biggest slice of the pie for a long time. However, the Threads platform announced by Zuckerberg was recently launched with the potential to be a competitor to Twitter X after a long time. Within the scope of this study, Threads platform, which can be defined as a new public sphere and as a rival to Twitter X, will be examined both through literature review and comparative analysis method. In this way, it is aimed to explain this new field as well as shed light on future studies by comparing Threads, which is a very new field for the world literature, and Twitter X platforms, which are frequently used in academic studies.

 With the development of internet technologies, Habermas public spheres have gained a much wider range and the public spheres even more in-depth perspective. The most important and visible example of this is the speed at which internet technologies have been incorporated into peoples daily lives since the emergence of the internet in the 1960s. According to various studies, the development of the internet from Web 1.0 to Web 4.0, and even Web 5.0, along with the internet technologies ability to become more participatory through the metaverse, has led to significant changes in the environments defined by the Public Sphere Theory. This shift has given rise to virtual public spheres known as social media. Among these public spheres, Twitter X, which is among one of the most popular social media platforms, has managed to hold the biggest slice of the pie for a long time. However, the Threads platform announced by Zuckerberg was recently launched with the potential to be a competitor to Twitter X after a long time. Within the scope of this study, Threads platform, which can be defined as a new public sphere and as a rival to Twitter X, will be examined both through literature review and comparative analysis method. In this way, it is aimed to explain this new field as well as shed light on future studies by comparing Threads, which is a very new field for the world literature, and Twitter X platforms, which are frequently used in academic studies.

 İnternet teknolojilerinin gelişmesiyle birlikte Habermasın kamusal alanları da oldukça geniş bir yelpaze kazandı ve günümüz dünyasındaki kamusal alanlar çok daha derinlikli bir perspektife kavuştu. Bunun en büyük örneği olarak ise internetin 1960lı yıllarda ortaya çıkmasından bugüne kadar geçen süre içerisinde internet teknolojilerinin insanların günlük yaşantılarına dahil olma hızı görülebilir. İnternet Web 1.0dan Web 4.0a ya da bazı çalışmalara göre Web 5.0a kadar gelişim gösterince ve daha sonrasında Metaversein kullanıma geçmesiyle daha da katılımcı bir yapıya büründü. Bu gelişmeler ile Kamusal Alan Kuramı çerçevesinde tanımlanan çevrelerde büyük değişimler yaşandı ve sosyal medya adı verilen sanal kamusal alanlar ortaya çıktı. Bu kamusal alanlar arasında özellikle en popüler sosyal medya platformlarından biri olan Twitter X ise uzun bir süre pastanın büyük dilimini elinde tutmayı başarmıştır. Ancak, Zuckerberg tarafından duyurulan Threads platformu uzun bir süre sonra Twittera X bir rakip olabilme potansiyeli ile çok yakın bir tarihte piyasaya sürüldü. Bu çalışma kapsamında da özellikle yeni bir kamusal alan olarak ve Twittera X rakip olarak tanımlanabilecek olan Threads platformu hem literatür taraması hem de karşılaştırmalı analiz yöntemi ile incelenecektir. Bunun sonucunda dünya literatürü için oldukça yeni bir alan olan Threads ve akademik çalışmalarda sıklıkla kullanılan Twitter X platformları karşılaştırılarak gelecekteki çalışmalara ışık tutmanın yanı sıra bu yeni alanın açıklanması amaçlanmaktadır.

Article Details

A Comparative Analysis of Zuckerberg’s New Public Space Threads and Twitter (X)

Authors:

Mustafa Eren Akpınar

Publisher:

Nigde Omer Halisdemir University

Main Topics:

İletişim Çalışmaları | Sosyal Medya Çalışmaları | Yeni İletişim Teknolojileri | Yeni Medya

Journal:

Niğde Ömer Halisdemir Üniversitesi İletişim Fakültesi Akademik Dergisi Vol.3 Issue 1, pp.1-10

Document Type:

Article

Publication Date:

6/2024

Document Language:

English

Document ID (Org No.):

2001321546

pISSN:

2822-5422

Social Media

Threads

Twitter (X)

New Public Sphere

Comparative AnalysisSosyal Medya

Threads

Twitter (X)

Yeni Kamusal Alanlar

Karşılaştırmalı Analiz

Issues

Article Details

Authors: Mustafa Eren Akpınar

Publisher: Nigde Omer Halisdemir University

Main Topics: İletişim Çalışmaları | Sosyal Medya Çalışmaları | Yeni İletişim Teknolojileri | Yeni Medya

Journal: Niğde Ömer Halisdemir Üniversitesi İletişim Fakültesi Akademik Dergisi Vol.3 Issue 1, pp.1-10

Document Type: Article

Publication Date: 6/2024

Document Language: English

Document ID (Org No.): 2001321546

pISSN: 2822-5422

Issues

Authors:

Mustafa Eren Akpınar

Publisher:

Nigde Omer Halisdemir University

Main Topics:

İletişim Çalışmaları | Sosyal Medya Çalışmaları | Yeni İletişim Teknolojileri | Yeni Medya

Journal:

Niğde Ömer Halisdemir Üniversitesi İletişim Fakültesi Akademik Dergisi Vol.3 Issue 1, pp.1-10

Document Type:

Article

Publication Date:

6/2024

Document Language:

English

Document ID (Org No.):

2001321546

pISSN:

2822-5422