Factors that Influence to Costumers Sharia Bank Loyalty: An Empirical Study of Students at Universitas Darussalam Gontor Ponorogo

Rofiqo, Azidni; Wicaksana, Febrian Arif; Abd Razak, Abdurrizqi Bin

Article Details

Factors that Influence to Costumers Sharia Bank Loyalty: An Empirical Study of Students at Universitas Darussalam Gontor Ponorogo

Authors:

Rofiqo, Azidni | Wicaksana, Febrian Arif | Abd Razak, Abdurrizqi Bin

Publisher:

UIN Kiai Ageng Muhammad Besari Ponorogo

Main Topics:

Religion | Humanities | Economics, Econometrics & Finance | Social Sciences

Journal:

Etihad: Journal of Islamic Banking and Finance Vol.3 Issue 2, pp.0-0

Document Type:

Article

Publication Date:

1/2023

Document Language:

English

Document ID (Org No.):

2001907907

pISSN:

2807-6915

Abstract:

 Introduction: The purpose of this research is to predict customer satisfaction, customer perceived value, and customer Islamic religiosity on Sharia bank customer loyalty. Research Methods: The research used a quantitative approach with 140 respondents who were Sharia bank customers, specifically students at Universitas Darussalam Gontor, Ponorogo. A Likert scale of 1-5 was employed for measurement, and partial least squares”“structural equation modeling was used to analyze the data. Results: The results of this research demonstrate that customer satisfaction, perceived value, and Islamic religiosity have a significantly positive impact on Sharia bank customer loyalty. Conclusion: To build and maintain customer loyalty, Islamic banks must leverage customer satisfaction, value, and religiosity by offering a variety of Sharia-based products and services that truly differentiate them from conventional banks.

Article Details

Factors that Influence to Costumers Sharia Bank Loyalty: An Empirical Study of Students at Universitas Darussalam Gontor Ponorogo

Authors: Rofiqo, Azidni | Wicaksana, Febrian Arif | Abd Razak, Abdurrizqi Bin

Publisher: UIN Kiai Ageng Muhammad Besari Ponorogo

Main Topics: Religion | Humanities | Economics, Econometrics & Finance | Social Sciences

Journal: Etihad: Journal of Islamic Banking and Finance Vol.3 Issue 2, pp.0-0

Document Type: Article

Publication Date: 1/2023

Document Language: English

Document ID (Org No.): 2001907907

pISSN: 2807-6915

Issues

Authors:

Rofiqo, Azidni | Wicaksana, Febrian Arif | Abd Razak, Abdurrizqi Bin

Publisher:

UIN Kiai Ageng Muhammad Besari Ponorogo

Main Topics:

Religion | Humanities | Economics, Econometrics & Finance | Social Sciences

Journal:

Etihad: Journal of Islamic Banking and Finance Vol.3 Issue 2, pp.0-0

Document Type:

Article

Publication Date:

1/2023

Document Language:

English

Document ID (Org No.):

2001907907

pISSN:

2807-6915