Typographic Public Space Arrangements in Collaboration with Why Not Associates and Gordon Young

Betül Uslu Özkan

Article Details

Typographic Public Space Arrangements in Collaboration with Why Not Associates and Gordon Young

Authors:

Betül Uslu Özkan

Publisher:

İstanbul Gelisim University

Main Topics:

Sanat Tarihinde Kentsel Estetik

Journal:

ART/icle: Sanat ve Tasarım Dergisi Vol.5 Issue 1, pp.37-65

Document Type:

Article

Publication Date:

4/2025

Document Language:

Turkish

Document ID (Org No.):

2001342224

pISSN:

2718-1057

Keywords:

Abstract:

 The Purpose of the Study: Public space, an area that invites individuals to engage with their surroundings, is a key indicator of a citys cultural richness and development. Historically, this richness was displayed through sculptures in parks; today, it is represented through public spaces that enhance cultural wealth. This research focuses on typographic public space projects by the design group Why Not Associates and artist Gordon Young, aiming to demonstrate that public spaces can effectively reveal the richness of social history. Literature ReviewBackground: Public space is an urban issue relevant to architects and planners. When treated as a design problem and addressed by designers, it can attract urban dwellers and transform into city landmarks. This study examines public space projects by Why Not Associates and Gordon Young, highlighting site-specific typographic works that showcase cultural and social history. The research contributes to the literature by emphasizing the significance of interdisciplinary approaches in designing public spaces that can become landmarks. Method: The communication established by the typographic public spaces created by Why Not Associates and Gordon Young is analyzed through content analysis, focusing on their content, materials, and settings. A literature review is conducted to explore the relationship between art and design within these spaces. Results: The study reveals that the public spaces created by Why Not Associates and Gordon Young interact with people through typography. These projects convey region-specific content while being informative and educational. Additionally, when designed through interdisciplinary collaboration, public spaces can successfully become landmarks. Conclusion: This research highlights that public space projects developed with an interdisciplinary approach reveal the richness of social history, engage communities, and expand the relationships between art and design.

 The Purpose of the Study: Public space, an area that invites individuals to engage with their surroundings, is a key indicator of a citys cultural richness and development. Historically, this richness was displayed through sculptures in parks; today, it is represented through public spaces that enhance cultural wealth. This research focuses on typographic public space projects by the design group Why Not Associates and artist Gordon Young, aiming to demonstrate that public spaces can effectively reveal the richness of social history. Literature ReviewBackground: Public space is an urban issue relevant to architects and planners. When treated as a design problem and addressed by designers, it can attract urban dwellers and transform into city landmarks. This study examines public space projects by Why Not Associates and Gordon Young, highlighting site-specific typographic works that showcase cultural and social history. The research contributes to the literature by emphasizing the significance of interdisciplinary approaches in designing public spaces that can become landmarks. Method: The communication established by the typographic public spaces created by Why Not Associates and Gordon Young is analyzed through content analysis, focusing on their content, materials, and settings. A literature review is conducted to explore the relationship between art and design within these spaces. Results: The study reveals that the public spaces created by Why Not Associates and Gordon Young interact with people through typography. These projects convey region-specific content while being informative and educational. Additionally, when designed through interdisciplinary collaboration, public spaces can successfully become landmarks. Conclusion: This research highlights that public space projects developed with an interdisciplinary approach reveal the richness of social history, engage communities, and expand the relationships between art and design.

 The Purpose of the Study: Public space, an area that invites individuals to engage with their surroundings, is a key indicator of a citys cultural richness and development. Historically, this richness was displayed through sculptures in parks; today, it is represented through public spaces that enhance cultural wealth. This research focuses on typographic public space projects by the design group Why Not Associates and artist Gordon Young, aiming to demonstrate that public spaces can effectively reveal the richness of social history. Literature ReviewBackground: Public space is an urban issue relevant to architects and planners. When treated as a design problem and addressed by designers, it can attract urban dwellers and transform into city landmarks. This study examines public space projects by Why Not Associates and Gordon Young, highlighting site-specific typographic works that showcase cultural and social history. The research contributes to the literature by emphasizing the significance of interdisciplinary approaches in designing public spaces that can become landmarks. Method: The communication established by the typographic public spaces created by Why Not Associates and Gordon Young is analyzed through content analysis, focusing on their content, materials, and settings. A literature review is conducted to explore the relationship between art and design within these spaces. Results: The study reveals that the public spaces created by Why Not Associates and Gordon Young interact with people through typography. These projects convey region-specific content while being informative and educational. Additionally, when designed through interdisciplinary collaboration, public spaces can successfully become landmarks. Conclusion: This research highlights that public space projects developed with an interdisciplinary approach reveal the richness of social history, engage communities, and expand the relationships between art and design.

 Giris ve Çalısmanın Amacı: Kişiyi çevresiyle ilişkiye ve bütünleşmeye davet eden bir deneyim alanı olan kamusal alan; kentin kültürel zenginliğini ve gelişmişlik düzeyini gösteren önemli yerlerdendir. Geçmişte bu zenginlik, park ve bahçelerde sergilenen heykellerle sunulurken; günümüzde kültürel zenginliklerle mekânsal örüntüsünü tamamlayan kamusal alanlarla gösterilmeye çalışılır. Tasarım grubu Why Not Associates ve sanatçı Gordon Young ortaklığında disiplinlerarası bir yaklaşımla gerçekleştirilen tipografik kamusal alan çalışmalarına odaklanan bu araştırma; kamusal alanların, sosyal tarihin zenginliğini ortaya çıkarmada önemli bir aracı olabileceğini örneklerle gösterebilmeyi amaçlar. KavramsalKuramsal Çerçeve: Mimarları ya da çevre planlamacılarını ilgilendiren bir kent problemi olan kamusal alan, tasarım problemi olarak görüldüğünde ve çözüm tasarımcılara bırakıldığında, kentliyi kendine çekip kent için bir landmark yer imi haline dönüşebilir. Makalede bu olgu, Why Not Associates ve Gordon Young ortaklığında gerçekleştirilen kamusal alan projeleriyle ele alınmaktadır. Araştırma için seçilen örnekler, kültürel ve toplumsal tarihi ile coğrafi zenginliği ortaya çıkaran site-specific alana özgü tipografik çalışmalardır. Araştırmanın disiplinlerarası yaklaşımlarla tasarlanan kamusal alanların önemini vurgulaması ve bu alanların landmark haline gelebileceğini göstermesi açısından literatüre katkı sağlayacağı düşünülmektedir. Yöntem: Why Not Associates ve Gordon Young ortaklığında gereçleştirilen tipografik kamusal alanların, izleyicilerle kurduğu iletişim, çalışmaların içeriği, malzemesi ve mekanı, içerik analizi yöntemiyle irdelenirken; literatür taramasıyla sanat ve tasarım ilişkisi üzerinden tipografik kamusal alanlar araştırılmıştır. Bulgular: Why Not Associates ve Gordon Young ortaklığında gerçekleştirilen kamusal alanların tipografi kullanımıyla insanlarla etkileşime girdiği tespit edilmiştir. Kamusal alan çalışmalarının bulundukları bölgeye özgü içerik aktarırken, disiplinlerarası iş birliktelikleriyle bütünsel olarak tipografi odaklı tasarlanmaları nedeniyle bilgilendirici ve eğitici oldukları da gözlemlenmiştir. Sonuç: Why Not Associates ve Gordon Young ortaklığında yapılan çalışmalara odaklanan bu araştırma, disiplinlerarası bir yaklaşımla gerçekleştirilen kamusal alan çalışmalarının sosyal tarihin zenginliğini ortaya çıkardığını, toplulukların ilgisini çektiğini, bilgilendirdiğini, sanat ve tasarım arasındaki ilişkileri genişlettiğini ortaya koymuştur.

Article Details

Typographic Public Space Arrangements in Collaboration with Why Not Associates and Gordon Young

Authors:

Betül Uslu Özkan

Publisher:

İstanbul Gelisim University

Main Topics:

Sanat Tarihinde Kentsel Estetik

Journal:

ART/icle: Sanat ve Tasarım Dergisi Vol.5 Issue 1, pp.37-65

Document Type:

Article

Publication Date:

4/2025

Document Language:

Turkish

Document ID (Org No.):

2001342224

pISSN:

2718-1057

Typography

Public Space

Interdisciplinarity

Typographic Public Space

Why Not Associates

Gordon YoungTipografi

Kamusal Alan

Disiplinlerarasılık

Tipografik Kamusal Alan

Why Not Associates

Gordon Young

Issues

Article Details

Authors: Betül Uslu Özkan

Publisher: İstanbul Gelisim University

Main Topics: Sanat Tarihinde Kentsel Estetik

Journal: ART/icle: Sanat ve Tasarım Dergisi Vol.5 Issue 1, pp.37-65

Document Type: Article

Publication Date: 4/2025

Document Language: Turkish

Document ID (Org No.): 2001342224

pISSN: 2718-1057

Issues

Authors:

Betül Uslu Özkan

Publisher:

İstanbul Gelisim University

Main Topics:

Sanat Tarihinde Kentsel Estetik

Journal:

ART/icle: Sanat ve Tasarım Dergisi Vol.5 Issue 1, pp.37-65

Document Type:

Article

Publication Date:

4/2025

Document Language:

Turkish

Document ID (Org No.):

2001342224

pISSN:

2718-1057