Business Innovation and Service Innovation: Perspective on Product Design Engineering in Term of User Experience (UX)

Khristian  Edi Nugroho Soebandrija

Article Details

Business Innovation and Service Innovation: Perspective on Product Design Engineering in Term of User Experience (UX)

Authors:

Khristian Edi Nugroho Soebandrija

Publisher:

KnE Social Sciences

Journal:

KnE Life Sciences Vol.5 Issue 3, pp.143-150

Document Type:

Article

Publication Date:

10/2020

Document Language:

English

Document ID (Org No.):

2001526211

pISSN:

2413-0877

Keywords:

affective engineering; cognitive psychology; disruptive innovation; Kansei engineering; user empathy

Abstract:

 Business innovation is one of the factors driving a company for providing values for stakeholders toward sustainable competitive advantages. The mentioned values vis-à- vis not merely internal stakeholders, but also external stakeholders. Subsequently, this paper elaborates grand theory within stakeholders theory. The mentioned sustainable competitive advantages are achieved through the disruptive innovation that revamps the constellation of sustainable competitive advantages. The disruptive innovation is implemented and intertwined through industry 4.0 that covers trilogy of physical, digital, and biology. Subsequently, the mentioned implementation is geared toward benefits of Making Indonesia 4.0 through Indonesia local wisdom and setting. Precisely, it further elaborates the Product Design Engineering (PDE). This PDE discipline incorporates the concept of its evolutionary theories from cognitive psychology; human factors in product design; Kansei engineering; emotional design; affective engineering; and user experience design.

Article Details

Business Innovation and Service Innovation: Perspective on Product Design Engineering in Term of User Experience (UX)

Authors: Khristian Edi Nugroho Soebandrija

Publisher: KnE Social Sciences

Journal: KnE Life Sciences Vol.5 Issue 3, pp.143-150

Document Type: Article

Publication Date: 10/2020

Document Language: English

Document ID (Org No.): 2001526211

pISSN: 2413-0877

affective engineering; cognitive psychology; disruptive innovation; Kansei engineering; user empathy

Issues

Authors:

Khristian Edi Nugroho Soebandrija

Publisher:

KnE Social Sciences

Journal:

KnE Life Sciences Vol.5 Issue 3, pp.143-150

Document Type:

Article

Publication Date:

10/2020

Document Language:

English

Document ID (Org No.):

2001526211

pISSN:

2413-0877